ABOUT US
(we're not that complicated)
WHO WE ARE
We are a small business in Austin, TX that actually gives a sh*t.
AWRY is a pretty new brand, but we’re here for the long haul. That means we’ll take a happy customer over a quick buck any day.
We’re not perfect, but we’re sure as heck honest. If something isn’t right with a product, for example, we outline all of its flaws and add it to the "oops" section — which is where we sell out flawed but still fantastic pieces at a very steep discount.
Of course, we also create some fabulously flattering clothes, but you probably didn’t need to read the “about us” page to see that.
AWRY?
AWRY [UH] + [RY] as in “gone awry” isn’t an acronym or random letters; it means “away from the expected or normal path.” Convention says men must be conservative and inexpressive with their apparel, but that’s pretty dumb, isn’t it? "Awry" also means “perverse” or “wrong," so naming the brand AWRY is our way of smirking at anyone with a narrow idea of masculinity and of what men should or shouldn’t wear. You deserve to look sexy and feel confident, no matter how little you’re wearing.
WHERE WE STARTED
The brand started out of a garage and a spare bedroom in 2022, and officially launched in 2023 with just a handful of underwear styles. We’ve grown a lot since then; from a 1-man show to a thriving team, from just a few products to hundreds, from a garage to quickly outgrowing our 3rd warehouse, from 0 customers to over 100,000!
Yes, the brand is young. No, our clothes don’t suck. We’ll bet our pairs are sexier, comfier, and higher quality than anything else in your closet!
WHERE WE'RE GOING
We’re excited to keep growing with you! We promise to keep refining, iterating, and improving everything about the brand so that we can give you products, service, and an experience that continues to exceed your expectations.
We are also expanding into entirely new categories and launching new product lines as quickly as we can make them! Keep an eye out for new casual wear, lounge wear, athletic wear, swimwear, underwear & more.
MEET THE OWNER
Heya, my name is Quinn. I'm the guy writing this page, the owner, and the head honcho for most things at AWRY.
This is a totally candid shots of me casually designing products. We definitely didn't stage it to make me look more professional and good looking than I actually am.
I still get my hands dirty in just about every aspect of the business, from product design (including the “oops” products), to ad creation, to website management, to customer service. So if you ever have an issue with the brand, just blame Quinn!
Thanks to an awesome team, it seems like we’re doing a lot of things right, too. I read every single review and am always thrilled to see so many guys enjoying and raving about AWRY.
THANK YOU, sincerely, for supporting this dream. I’m excited to keep growing with you!